Project Overview
For SUPERZOO 2023, Above Professional Shears needed a compact trade show booth that could communicate a polished, professional brand image while providing practical space for product presentations and customer conversations.
The 10×20 booth used a bold red-and-white color palette, a full-width branded back wall, and multiple customer-facing counters. The open central layout made the space easy to enter and allowed visitors to comfortably explore the brand’s professional grooming products.
Solution
To maximize the limited 10×20 footprint, the booth was organized around an open central circulation area with functional counters positioned along the perimeter. A large red graphic back wall created a strong visual anchor and made the Above Professional Shears brand easy to recognize from the aisle.
Three custom counters provided space for product display, demonstrations, conversations, and concealed storage. Integrated lighting, clean white surfaces, red accent panels, and linear LED details reinforced the brand identity while giving the booth a modern and professional appearance.